Accelerating Time to Market

One of the challenges facing mobile phone manufacturers is the diversity and complexity of wireless communication standards of different regions around the world. It would be SO much better if they could design a phone that could serve customers wherever they live. This challenge has been solved by the genius engineers at Qorvo. 

Qorvo is a $3B semiconductor company that specializes in the design and manufacture of RF technology components used by phone manufacturers. Qorvo’s RF flex enables phone manufacturers to create a single circuit board design that can be deployed worldwide. This dramatically reduces design time and accelerates the speed of market deployment.

We worked with the Qorvo team to create a video that explained their technology to non-technical (financial) buyers to help accelerate product sales.

The project included:

  • Understanding the technology
  • Scriptwriting
  • Creating a unique video “style” for Qorvo
  • Storyboarding
  • Voice over recording
  • Music Selection and licensing
  • 2D animation
Qorvo logo

Our Process

Communication Goal

Good video production starts with defining, in plain terms, what you want the viewer to learn and or to do.

Scriptwriting

Armed with the communication goals, our writing team will create a script that tells the story with a clear build of ideas. This script helps determine run-time and cost.

Storyboarding

After the script is approved, we’ll create a detailed storyboard that clearly defines the visuals that will appear on the screen. For Live shoots, this includes a detailed shot list.

Production

After the storyboard is approved we’ll shoot live-action scenes or create the art assets used in an animated video. We’ll combine a voice-over and music as needed.

Publication

Lastly, we’ll work with you to publish the video on the targeted platforms. In most cases, we recommended including closed captions.

See the other videos in the series

Other Services

Zooka provides a complete set of integrated services to help brands drive awareness and sales. We combine strategy and creativity in a data-driven approach that generates amazing results.