Explainer Video Example | Qorvo IoT

IoT Edutainment

Qorvo wanted to break the mold of how they tell their story. Since their formation, their messaging has been directed toward B2B buyers and not to the end-user of their technology. After all, the main concentration of the company is geared toward the development of RF technologies.

For this project, the Qorvo team asked us to create a fun, entertaining, attention-grabbing animation style that would captivate the viewer while we explained IoT technology. They asked for a unique and “ownable” animation style that could be used for multiple videos.

The project included:

Scriptwriting
Creating a unique video “style”
Storyboarding
Voice over recording
Music Selection and licensing
2D animation

Our Process

Communication Goal

Good video production starts with defining, in plain terms, what you want the viewer to learn and or to do.

Scriptwriting

Armed with the communication goals, our writing team will create a script that tells the story with a clear build of ideas. This script helps determine run-time and cost.

Storyboarding

After the script is approved, we’ll create a detailed storyboard that clearly defines the visuals that will appear on the screen. For Live shoots, this includes a detailed shot list.

Production

After the storyboard is approved we’ll shoot live-action scenes or create the art assets used in an animated video. We’ll combine a voice-over and music as needed.

Publication

Lastly, we’ll work with you to publish the video on the targeted platforms. In most cases, we recommended including closed captions.

Let's Chat About Video & Animation

See the other videos in the series

Learn More About Our Video & Animation Services

Let's Chat About Video & Animation

Other Services

Zooka provides a complete set of integrated services to help brands drive awareness and sales. We combine strategy and creativity in a data-driven approach that generates amazing results.