Accelerating the Shift To Sustainable Energy

In 2017, BMW of North America launched the ChargeForward program in an effort to:

  • Support the integration of renewable energy with the electric grid
  • Help reduce greenhouse emissions in transportation
  • Reduce the overall cost of owning electric vehicles

In 2020, the BMW team asked us to design the public-facing report to share the program’s findings, evaluations, and overall results with the rest of the world.

The ChargeForward program was piloted in California in partnership with Pacific Gas and Electric Company (PG&E) and UC Berkeley’s Transportation Sustainability Research Center. The findings of the report are available here.

Our Process

Information Architecture

We want everyone to be as excited and motivated as you are about your project. We help you tell your story in a compelling and captivating way.

Layout Design

How you arrange content is a key component to how the information will be perceived. We strategize the most effective layout to capture your reader’s attention and keep them engaged.

Graphic Design & Illustration

We pair important data with key visual elements to effectively communicate your message and transmit your information faster than plain text.

Other Services

Zooka provides a complete set of integrated services to help brands drive awareness and sales. We combine strategy and creativity in a data-driven approach that generates amazing results.