CPG Experts

Scent based products can pose a unique challenge to digital. How do you help the consumer understand and appreciate what something smells like? The answer is amazing photography. A core component of the design experience would be rich photography that celebrated the scents and emotions of each fragrance.

The new site was written and developed to increase its ability to attract organic search (SEO). THe new site also included a “where to buy” feature as well as online reviews via PowerReviews.

The Brand team was so pleased with our work, after completing the new site they invited us to redesign the Canadian site which featured different products and had dual language (English and French) requirements.

Renuzit logo

Our Process

Communication Goals

We’ll analyze your audience and map out communication goals for the site. This includes researching how people search for content like yours.

Strategy & Architecture

Every web page should answer a question. To help the site score well in SEO we’ll plan and organize the content based on user searches.

Compelling Content

Our copywriting team will write compelling copy that focuses on the benefits of your product while incorporating keywords.

Award-Winning Web Design

Our team of experts incorporates best practices for UI/UX, User Journey, as well as ADA compliance. We’ll create illustrations, images, icons, animations, and infographics that help tell your story.

Expert Web Development

Our Development team uses a responsive, mobile-first approach. In most cases, we develop on Word Press and host on Google Cloud.

QA, Testing, and Launch

In this final phase, we test using tools that emulate different browsers and operating systems to ensure they look amazing on any device.

Other Services

Zooka provides a complete set of integrated services to help brands drive awareness and sales. We combine strategy and creativity in a data-driven approach that generates amazing results.